Food packaging solutions!
During the era of the absolute digital transformation, the second-largest company in Greece for container imports, in collaboration with Elegento, has taken on the initiative to bring the traditional door-to-door sales model, practiced through the company’s extensive network of sellers within and beyond Greece, into the online sphere. This pertains specifically to the sale of packaging items.
The product range covers a variety of items, ranging from cups, straws, and plates to packaging boxes and all kinds of consumables for restaurants and cafes. Holding a dominant position in Greece, the company’s primary objective with the new online store is to bolster its already successful sales in the European market and to facilitate an increase in direct purchases from stores through the newly established platform.
Working Teams
Design
Development
Performance
Strategy
Design Aesthetics – Animation
E-VOLUTION AWARDS 2024 – SILVER
User Interface
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Digital Transformation
E-VOLUTION AWARDS 2024 – BRONZE
Information Architecture
E-VOLUTION AWARDS 2024 – BRONZE
Best in B2B
E-VOLUTION AWARDS 2024 – BRONZE
Loyalty System
Establishing a reward program within a loyalty system, where the buyer accumulates benefits with each purchase. This entails earning points for actions like subscribing to the newsletter, receiving double points on the initial order, or on specific promotional codes, and more.
192%
Total transaction increase
48%
More B2B users
The performance of the new e-shop was evident from the outset, surpassing expectations within the initial 3 months of operation. Achieving a month-over-month doubling in order volume, a notable +25% increase in registered customers compared to the preceding month, and targeting a +3% conversion rate from the early stages, while maintaining a focus on attracting organic visitors, initially appeared to be difficult objectives. Nevertheless, the outcomes served as additional validation of the team's unwavering commitment to achieving positive results.
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